Case Study: Why Black & Decker is using CERTPOINT Mobile Learning

When it already has a good learning programme in place, why would a multinational company's learning and development team want to change it? In particular, why do something that could be seen as potentially very risky, like moving several hundred learners to learning on smart mobile devices? At Black and Decker the answer was simple, according to Rob Sharpe, director of sales training and recruiting: "We wanted to keep up with our learners and with the needs of the job."

The US business has always taken training seriously. Each new sales hire goes through an intensive week of face-to-face training on a dedicated 35,000 square foot training facility that has a training staff of 12. "Around half of this space is the 'shop floor', where new hires get a good general grounding in the sales process and construction as well as introductory on a range of Black & Decker power tools," explains sharpe.

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