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Sonic Selects Vuepoint To Roll Out Operational & Customer Service Training Across 2,500 Drive-In Restaurants To Insure Consistent Quality Service at the Speed of Sound

Easily Integrated with Sonic's PartnerNet extranet, Vuepoint's Technology Will Train Assistant Managers on Everything From Opening & Closing Procedures To SoniCARE Guest Service

LONG ISLAND, N.Y., Oct. 21, 2002 - Vuepoint, a provider of enterprise software that rapidly creates, distributes and manages proprietary corporate and product knowledge, announced today that Sonic Corp. (Nasdaq/NM: SONC), the largest drive-in restaurant chain in the United States and listed in BusinessWeek's "Hot Growth Companies 2002," will integrate Vuepoint's technology within its PartnerNet extranet to provide assistant managers across 2,500 drive-in restaurants with training on operational procedures and customer services best practices.

"At Sonic, we're committed to providing not only the freshest, unique flavors and food for our customers, but also consistent, superior service. Vuepoint helped us realize the potential for using PartnerNet as a training channel to further enhance our ability to provide the best experience possible to customers in every Sonic Drive-In," said Diane Prem, vice president of operations, Sonic Corp.

Sonic's three-year contract with Vuepoint will initially launch with training to Sonic's assistant managers, who will begin training on courses such as opening and closing shift management, training techniques, receiving and storing products, sanitation, staff training and SoniCARE Guest Service, a program that helps individuals realize, react, and exceed guest expectations to provide the ultimate customer experience.

 


 
 

"Sonic is an exciting and energetic company with innovative ideas for continually improving the customer experience," said Ara Ohanian, CEO of Vuepoint. "With our focus on helping companies to enhance their product or services knowledge and increase revenues, we aim to add measurable value to Sonic's business," said Ohanian.

About Sonic Corp.

Sonic Corp. started as a hamburger and root beer stand in 1953 in Shawnee, Okla., and has grown to more than 2,500 drive-ins in 30 states. Sonic is the nation's largest chain of drive-in restaurants. More than a million people eat at Sonic Dive-Ins every day. For more information about Sonic and its subsidiaries, visit Sonic on the Internet at www.sonicdrivein.com.



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