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CERTPOINT EARNS TOP ACCOLADES FOR CUSTOMER SATISFACTION IN LMS REPORT CONDUCTED BY BERSIN & ASSOCIATES
LONG ISLAND, NY - April 3, 2007 - CERTPOINT, a global corporate learning provider, announced today that it was named the leader in customer satisfaction in the corporate Learning Management System (LMS) category by a recent report conducted by Bersin & Associates, an enterprise learning and talent management research advisory firm. The firm’s report on “LMS Customer Satisfaction 2007: An Industry Analysis of the Customer Experience”, revealed CERTPOINT as a leader in the customer service category including nearly all factors relating to service, support and business partnership.
Bersin & Associates also commented on CERTPOINT’s professional services stating its “service orientation is behind the company’s high ratings in customer service and business partnership…they are the areas that best determine satisfaction and loyalty, which bodes well for this company’s future.” In addition, the company’s content integration, management and development tools received high marks among its class of corporate learning management providers.
“A ‘knowledge gap’ exists between the buyer and the seller in a consumer-educated marketplace, one that we are working closely with our clients to bridge,” says Ara Ohanian, CEO, CERTPOINT. “Through client forums and ongoing contact, we have been able to integrate client feedback into the development of our software and provide precisely the features they need. Customer satisfaction is the cornerstone of the most fundamental operations of our company – from product development to ongoing support – and we appreciate Bersin & Associates’ acknowledgement of our commitment to serving our clients.”
CERTPOINT's client base includes industry leaders in a variety of vertical markets, including Toyota, Black & Decker, and The Hartford Insurance, who often employ large, geographically-dispersed sales forces. CERTPOINT's VLS Suite can be customized to provide training anywhere at anytime unencumbered by language or geographical boundaries. By making job-specific knowledge available at the point of use rather than at offsite meetings, VLS continuously equips employees and partners with the knowledge needed to effectively sell, service and satisfy customers.
Bersin & Associates also commented on CERTPOINT’s professional services stating its “service orientation is behind the company’s high ratings in customer service and business partnership…they are the areas that best determine satisfaction and loyalty, which bodes well for this company’s future.” In addition, the company’s content integration, management and development tools received high marks among its class of corporate learning management providers.
“A ‘knowledge gap’ exists between the buyer and the seller in a consumer-educated marketplace, one that we are working closely with our clients to bridge,” says Ara Ohanian, CEO, CERTPOINT. “Through client forums and ongoing contact, we have been able to integrate client feedback into the development of our software and provide precisely the features they need. Customer satisfaction is the cornerstone of the most fundamental operations of our company – from product development to ongoing support – and we appreciate Bersin & Associates’ acknowledgement of our commitment to serving our clients.”
CERTPOINT's client base includes industry leaders in a variety of vertical markets, including Toyota, Black & Decker, and The Hartford Insurance, who often employ large, geographically-dispersed sales forces. CERTPOINT's VLS Suite can be customized to provide training anywhere at anytime unencumbered by language or geographical boundaries. By making job-specific knowledge available at the point of use rather than at offsite meetings, VLS continuously equips employees and partners with the knowledge needed to effectively sell, service and satisfy customers.
About CERTPOINT
CERTPOINT provides comprehensive knowledge transfer solutions that allow global enterprises to rapidly deliver revenue-generating product and service knowledge throughout sales, marketing and customer support channels. CERTPOINT combines patented, award-winning technology, methodologies and services to help increase sales and market share for blue-chip clients including Black & Decker, The Hartford, Toyota, and Whirlpool. Founded in 1996, privately held CERTPOINT serves more than 750,000 users in 35 countries. CERTPOINT has won numerous awards, received top-ranked service and solutions ratings from industry analysts, and maintains the best financial stability ratings from leading financial institutions and information providers. Please visit www.certpointsystems.com.
CERTPOINT provides comprehensive knowledge transfer solutions that allow global enterprises to rapidly deliver revenue-generating product and service knowledge throughout sales, marketing and customer support channels. CERTPOINT combines patented, award-winning technology, methodologies and services to help increase sales and market share for blue-chip clients including Black & Decker, The Hartford, Toyota, and Whirlpool. Founded in 1996, privately held CERTPOINT serves more than 750,000 users in 35 countries. CERTPOINT has won numerous awards, received top-ranked service and solutions ratings from industry analysts, and maintains the best financial stability ratings from leading financial institutions and information providers. Please visit www.certpointsystems.com.
About Bersin & Associates
Bersin & Associates is the only research and advisory consulting firm focused solely on research in enterprise learning and talent management. Bersin & Associates’ WhatWorks® research and research-based services are designed to deliver actionable direction and to help improve operational effectiveness and business impact.
Bersin & Associates research members gain access to a comprehensive library of best practices, case studies, benchmarks, and in-depth market analyses designed to guide professionals in making fast and confident decisions. Research areas include planning and strategy, learning programs and delivery, talent management, technology and infrastructure, and measurement and analytics. Member benefits include in-depth advisory services, access to proprietary webcasts, on-site analyst visits, and strategic workshops. For more information, go to www.bersin.com or call 561.455.0622.
Bersin & Associates is the only research and advisory consulting firm focused solely on research in enterprise learning and talent management. Bersin & Associates’ WhatWorks® research and research-based services are designed to deliver actionable direction and to help improve operational effectiveness and business impact.
Bersin & Associates research members gain access to a comprehensive library of best practices, case studies, benchmarks, and in-depth market analyses designed to guide professionals in making fast and confident decisions. Research areas include planning and strategy, learning programs and delivery, talent management, technology and infrastructure, and measurement and analytics. Member benefits include in-depth advisory services, access to proprietary webcasts, on-site analyst visits, and strategic workshops. For more information, go to www.bersin.com or call 561.455.0622.
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