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Media Coverage
Media Coverage (2002-2003)
Media Coverage (2001)

Firm has 'a new way of going to market' with VLS software Medical Device Daily, March 2006

Launching and supporting a medical device means training a large audience covering a large geography, something smaller companies may struggle with due to lack of manpower or distribution. Vuepoint is helping companies address that problem.

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T&D Magazine, February, 2006

Vuepoint LMS enhances product education and training.

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Training Magazine, November, 2005

ON DEMAND: Vuepoint's Unexpected Success

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New York City Newsday,
November, 2005


On the frontier, Soviet, then Internet.

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Dealer Marketing Magazine,
August 05, 2005


There is a crisis on the dealership floor. According to TNS Media Intelligence, the automotive industry collectively spent over $2 billion on advertising.

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Advertising Age, May 02, 2005
Your best marketing tool walks
the sales floor.


Many years ago in the ‘60’s at Procter & Gamble in Geneva, marketing novices believed that the little woman buying Tide was their paymaster. We followed her door to door across Central America, Asia, the Middle East, Africa and even Ireland.

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IN MFG, March, 2005
Behind the Kimono of Toyota's Success:
E-Learning


Recently, a spate of press articles has surfaced lionizing Toyota as a superior manufacturer. Some examples include:
"Toyota...overtaking General Motors to lead the world's car industry." (The Economist, January 29th, 2005)
"The Smartest Company of the Year" (Business 2.0., January/February 2005)

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Destination CRM.com, March 29, 2005
PUMA North America making the shoe fit with SPSS; Oracle acquires Oblix; Vuepoint launches Learning System 5.0; and more.
by Colin Beasty


Vuepoint, a training solutions provider for the sales and marketing channel, has launched VLS 5.0. The latest version includes improvements in data analytic trend and regression analysis, online wizards that manage the interface, and an integrated infrastructure with ERP software.

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MedAdNews, January 2005
Train on the Right Track
by Steve Niles


Scientific knowledge must be combined with relationship-building skills training to prepare representatives for the unique pharmeceutical sales environment; additionally, training must be continued throughout a representative's career.

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Pharmaceutical Executive, January 2005
The Education Equation

Build credibility and sales by making education a daily practice.

The attention-grabbing headlines of Merck's Vioxx (rofecoxib) recall serve as a reminder that the pharmaceutical industry must be prepared to reach every sales rep at a moment's notice. To do that, companies must put in place learning management systems (LMSs) that allow rapid, effective information exchange -- a task that is particularly difficult for organizations employing large numbers of reps with different learning needs.

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Agent's Sales Journal, 4th Quarter 2004
An Urgent Consideration for 78 Million Americans
by Ara Ohanian


The baby boom generation represents both an opportunity and a challenge for the insurance industry because boomers are unquestionably the biggest and most needy pool of insurance customers in the country. More urgent, because of the internet, they're increasingly insurance- savvy.

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Appliance Line Editorial, February 2005
The Retail Influence
by Lisa Bonnema, editor


How well do your potential customers know your brand? Good question. How well do the people selling to your potential customers know your brand? An even better question.

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Clomedia.com, March 2005
Vuepoint Launches Sales Training Platform VLS 5.0

Vuepoint, a leading training solutions provider for the sales and marketing channel, today announced the launch of the VLS (VLS) version 5.0, which contains substantial upgrades conceived directly from user requests.

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